It’s super easy to get caught up in the mechanical process of photography. I find myself sometimes “processing” like a robot: Take photo, upload, edit, save, send away to somewhere. Understanding of this “process” is critical, but there is a difference between mere processing and true crafting. Our guest today is not just a photographer; he is what I would consider to be a craftsman. He is a guy that seems to know how to extract the beauty out of everything he shoots. John Batdorff has it goin’ on. He is a landscape and cultural photographer based out of Chicago.

John’s work has been showcased at the prestigious National Museum of Wildlife Art in Jackson Hole, Wyoming. His work has also been featured in numerous publications. He has a strong following on his photography blog and he gives photography instruction and seminars in Chicago where he resides.


CC: You started photographing for your family’s newspaper business. What was it about photography that really captured you?

I was never good at kicking out a 400 word news story in 30 minutes, and I guess I’ve always been a visual guy, so photography was a natural. I remember taking my first picture for the newspaper and seeing it in print with my name underneath, and thinking, “this is the coolest thing ever.” I think I’ve also always been drawn to the fact that a really great photo could tell a story all by itself. While the words gave the details of the story, the photo gave it the feeling.


CC: Photography and history go hand in hand. How do you want to impact people who look at your photos a hundred years from now?

Everyone has a key trait they look for in people. Sincerity is really important to me, so I always want my photos to feel genuine and honest. I hate looking at photos and sensing that they were staged, or that the person was putting on a smile just for the camera. I like images that tell the real story or show a truth. Hopefully my images will be known for that, and that sense of honesty and sincerity will stand the test of time.

CC: You have some incredible black and white photos. Do you have any tips for our readers on creating stunning B&W images?

Don’t be afraid to think and see in black and white. Whenever I’m out shooting, I’m constantly asking myself, “would this look good in black and white?” Train your eye to start seeing things in grayscale. Look for strong tonal contrast; lines, shapes, and shadows are all excellent markers for a strong black and white image. I’m currently writing a chapter on black and white photography for Peachpit, so if you’re interested in reading more about my thoughts on black and white then check it out HERE. And remember that in black and white, contrast is super important, so keep that at the forefront of your mind when shooting and when processing your images.

CC: You have traveled to some really neat places. Are there any “keys” to shooting in culturally sensitive areas?

I spend very little time researching my trips. I don’t want other photographers’ images in my head. The key for me is making sure I’m in an area where I’ll have good opportunities, such as markets, public squares, festivals, etc. Remember, go with the flow and enjoy yourself. Don’t panic if you feel like you’re getting lousy shots. Make sure to build in some extra time on a trip so that you can warm up. Try leaving your camera behind to walk around a bit. While in India I spent several hours in Jaipur just walking without my camera so that I could get a feel for the area and the people. Then I went back and grabbed my camera and ended up capturing some of my favorite images from that trip. Remember to be curious and talk to the locals because they’re the very best source for good photo opportunities. Be respectful, kind, and courteous. There is nothing worse than an ugly tourist. Finally, hire a local guide. Having a local guide can be critical, especially if there is a language barrier. They not only can help you find some of the best photo opportunities, but they can help make sure there aren’t any unfortunate miscommunications.

CC: What “digital tool” has been the most impacting in terms of marketing your business?

I would have to say my blog , my Facebook page and Twitter account have all had significant impacts on my marketing. This is an amazing time for photographers. The opportunity to publicize your work has never been easier. The key, as Simon Cowell would say (yes, I really did just use an American Idol reference ; ) , is making sure it’s “relevant” to your audience. Always assess your audience to make sure you know who you’re talking to, then try to sincerely connect. Don’t be fake. Remember social marketing is really just a souped-up version of a good old handshake, so keep it real…;)

CC: I noticed that you majored in business in school. Many photographers struggle with the “business” side of their craft. How do you navigate your dual roles as photographer and business owner?

Don’t go throwing compact flash cards at me when I say this, but I really enjoy business. I truthfully had no idea so many photographers struggled with business aspect of their craft. I think one’s approach to the business side of things is very much like our vision in photography: it needs to be clear. Having clear, well defined goals and a business plan is a must. I know a lot of people that suffer from what I call “paralysis of analysis.” They think too much and just don’t act. I’m a big believer in throwing a lot at the wall and seeing what sticks. I’m also a big believer in surrounding myself by people that balance me and have different strengths than I do. For example, if self promotion is one of your weaknesses then find someone that will challenge you and push you in that arena. It doesn’t need to be another photographer necessarily, but maybe a friend or associate who has successfully marketed and promoted a business. We can’t all be good at everything, so be honest about your strengths and weaknesses, and seek out people who can help you fill the gaps. You may have to offer up a portrait session with their kids, but usually people are willing to help in exchange for a few great photos.

CC: You offer mentoring to newer photographers. What is your favorite part about mentoring?

I really enjoy teaching people. The truth is I’m not much different than many of the people I mentor. Many of these people just want to learn to take better photos of their kids, pets and vacations. They don’t want to feel stupid when someone asks, “are you shooting in aperture priority?” Being self taught myself I know exactly how they feel, and being able to understand their frustrations puts me in a better position to help them. Plus, working one on one with people really allows me to get a better feel for who they are and what they want to do with their photography. It’s that intimate relationship that I think benefits the learner the most, and also gives me the most satisfaction.

CC: Which piece(s) of equipment or software has most impacted how you shoot or edit?

My Canon 5D Mark II and Lightroom are essential, but if I had to pick one software program that has changed my life it would be Niksoftware’s Silver Efex Pro. Silver Efex is just an amazing piece of software for creating stunning black and white images.

CC: Anything inspire you lately?

Earlier this year I acquired a Phase One 645DF, and I’ve enjoyed stumbling along the learning curve of shooting with a medium format camera. Learning something new is always a challenge and a source of inspiration.

CC: Is there anything you would like to add for Capture Cafe readers?.

Chase Jarvis once said something to the effect of, “the dirty secret to taking good photos is taking a lot of photos.” I couldn’t agree more. Relax and have fun. Take a ton of photos, study them, and learn from your mistakes. I spend a lot of time reading blogs just like Capture Café. I love learning, and just like everyone else, I’m trying to get better at my craft. Blogs, books, networking, mentorships, etc., are all wonderful ways to improve your craft. I think the most important thing is not to worry about being better than the other guy. Focus on your work, be true to yourself, and let your personal style come through.

Thanks a ton John! John is one of those guys who just does it right. His work is evident of that. If you want to see more of his work at his website. I highly encourage you to do so and I also highly encourage you to follow him!

>Website:www.batdorffphotography.com/blog

>Facebook:http://www.facebook.com/JohnBatdorffPhotography

>Twitter: http://twitter.com/johnbatdorff

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2 Comments to “Digital Coffee with John Batdorff”

  • DUDE, I love when you post interviews on this site. Great stuff!.

    Bryant
    Marketing MaGnality HA!

  • Very cool interview! I really enjoyed reading about John’s ideas.

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